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Research papers

Pursuing the interface between technology and culture

I would like to take this opportunity to speak on some of our views concerning technology and culture, particularly corporate culture. I would also like to introduce an example of bringing a product to market based on this understanding.

Catalogue: ARF/ESOMAR/JMA Seminar 1986: Marketing, Advertising And Research
Author: Tadad Morimoto
June 15, 1986
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Citation

Morimoto, T. (1986a, June 15). Pursuing the interface between technology and culture. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/pursuing-the-interface-between-technology-and-culture